Plex is crowned “Idol of the Year”: these are the winners of the 2024 Premios Ídolo


The Premios Ídolo 2024, the great party of influencers created by Dulceida, was held again this March 14 at the Gran Teatro de Príncipe Pío, to celebrate the work of some of the most prominent figures on the social media scene such as TikTok, Instagram, YouTube or Twitch.

One of the great protagonists of this third edition of the awards was Plex, who won three awards, including the award for “Idol of the Year”, Travel and the recognition for Digital Creator of the Year. For their part, other content creators, such as the tiktoker LolaLolita, the content creator Ariane Hoyos or the podcast La Pija y la Quinqui, also stand out among the list of winners in the different categories of the 2024 Premios Ídolo

Furthermore, hand in hand with the success of the awards promoted by Dulceida to celebrate the talent of Hispanic content creators, the Premios Ídolo are already warming up for their 2025 edition, for which two galas will be held, one in the Valencian Community and another in Argentina.

Among the sponsors of this event, brands such as Donettes, Alhambra, Grefusa, InPost, Kaiku Caffè Latte, Maybelline New York, VICIO, Iberia Express, Ecovidrio, CocaCola, Argal, OK Mobility, we are great, Pastelería Mallorca stand out. As well as the collaborators Aviva or Innside and Movistar Plus+ as a media partner.

Kaiku Caffè Latte, the “on the go” cold coffee brand, sponsored the Humor category of the contest and took advantage of the occasion to reward all the people who have not been winners with its “P’alante Awards”: a recognition that it wants to put manifest that “Losing is the New Winning”.

All the people who were not winners have been able to go through a space enabled by the brand to give their speech and be able to take advantage of all those thank-you speeches that they have not been able to read at the gala.