The opening ceremony of the Paris 2024 Olympic Games was a spectacle that captured the attention of millions of viewers around the world, and Spain was no exception, leaving incredible audience data. The broadcast of the event on RTVE channels reached the impressive figure of 9.4 million unique viewers, consolidating itself as one of the most anticipated television moments of the year.
The broadcast of the ceremony registered an average of 3.4 million viewers and an outstanding screen share of 38.1% on all RTVE channels. This Olympic start became an unmissable event for spectators, who closely followed every moment of the inauguration.
The golden minute of the ceremony occurred at 10:34 p.m., reaching a peak of 4.1 million viewers and a screen share of 40.0% in all RTVE channels. This moment reflected the high interest and expectation generated by the event.
One of the most exciting moments of the night was at 8:35 p.m., when the Spanish delegation made its appearance at the Seine River, led by flag bearers Marcus Cooper and Támara Echegoyen. During this moment, a total of 3.3 million viewers were tuning into RTVE channels, which represents a 41.1% screen share. The image of the Spanish athletes parading along the iconic Paris river will remain engraved in the memory of all those who had the opportunity to witness it.
The 1992 Barcelona Olympic Games swept audiences in Spain. With a total of 12,530,000 total unique viewers and a share of 73.4%, the opening ceremony of the Olympics held in Spain marked a sporting and television milestone in our country. So much so, that we had to wait 16 years for the opening of the Olympic Games. It will surpass in audience the one held in Barcelona.