Ever since Snapchat began the trend of the Stories, both Facebook and Instagram immediately got a hold of them. Recently, Pinterest has decided to also adapt with its so-called “Story Pins”. For now, the option is only available through Android, iOs, and the web version in the United States. However, it will soon be available in Spain as well.
Some of the new features that Pinterest has included and that distinguish it from other applications’ stories, is the possibility for users to comment with positive automatic responses such as “great idea” or “thank you”. The latter facilitates communication and helps maintain a good energy among users.
Thanks to the new features, Pinterest users can create videos, images and artistic text overlays. Pinterest will use an algorithm to ensure that people surfing on the application will be able to discover stories based on their personal interests.